Michael Iannelli

VP, Marketing
  1. As the VP of Marketing for Walk West, Mike leads a team of strategists to build genuine relationships with clients and provide top-level experiences.
  2. Mike brings 20 years of both client-side and agency model experience to Walk West.
  3. Throughout his career, Mike has worked with national and global brands including: Hanesbrands, the NFL, Dicks Sporting Goods, Kate Spade and Outback Steakhouse Inc.
  4. Mike’s big-picture thinking and no-nonsense mentality drive his leadership and management style.
  5. A believer of the whole person, Mike understands that we’re only as good as the people around us, and he strives to build the best team possible.
Mike Iannnelli

Bio

Senior level marketing executive with 20 years of data-driven, multi-channel direct marketing experience. A hybrid executive with tenure in both client-side and agency models. A best practice digital marketing expert with hands on experience leading the strategy, execution and optimization of paid media channels; search, social, native, programmatic, display, video, affiliate marketing, email marketing & SEO. Big picture, common sense thinker experienced in leading internal marketing and agency cross functional teams. Delivers a unique blend of strategic, analytical and creative thinking to simplify even the most complex analysis to formulate meaningful, actionable insights. Highly effective and passionate leader, presenter, negotiator, meeting facilitator and educator. With a proven track record of success, his greatest strength lies in his desire to build successful business relationships based on mutual respect and a deep passion for elevating his team, colleagues and brands.