As Partner and VP, Marketing, Chris shares over 20 years of coast-to-coast agency experience as a creative marketer and intuitive team leader, possessing in-depth knowledge of brand strategy and activation across broadcast, digital, social, print, mobile, experiential and out-of-home mediums. He has earned a unique and insightful POV through his work in nearly every agency role, from copywriter, to account director, strategy lead, marketing director and creative director. This varied background has secured Chris’ genuine appreciation for the contributions of every team member, lending their individual talents while collectively working towards a successful overall project. With diverse industry work in Travel & Tourism, Sports, and Startups, Chris has the adaptive ability to connect a brand to its target audience across all marketing channels, through advertising, brand strategy, marketing planning, and campaign development and execution, consistently positioning his clients for success.
Originally a Kansas native, Chris attended the University of Kansas where he was actively involved in campus journalism, hosting a radio show and weekly sports column in the newspaper. Upon graduation, he was introduced to #agencylife working as a copywriter for Kansas City retail shop Bernstein-Rein, branding agency Callahan Creek, and travel and tourism specialist MMGY Global. The allure of Los Angeles captured his attention in 2000, when he left to pursue an exciting opportunity developing integrated campaigns that were both revenue-generating and award-winning on behalf of brands like Norwegian Cruise Line, Pepperdine University, NBA.com, Crush, runDisney, Care1st Health Plan, Central Garden and Pet, Catalina Island and many more.
After 16 years, Chris and his wife, Misty, began to look beyond Los Angeles to raise their young family (daughter Finnley and son Anderson, from whom he “learns something valuable every day”). When the opportunity to join a growing agency doing cool work in a market like Raleigh arose, Chris jumped at the chance – and hasn’t looked back since!
Never stop learning.