Cary, N.C. (March 8, 2024) — North Carolina Football Club today announces a partnership with strategic marketing agency Walk West as the club’s agency of record. Walk West will assist the club in developing and executing paid media campaigns to best promote the North Carolina Courage and North Carolina FC.
Walk West is an award-winning full-service advertising agency based in the Triangle that has worked with many local brands ranging from the State Employees’ Credit Union to N.C. State University, Discover Durham, and the North Carolina State Fair.
“Walk West is a team of great people with strong relationships in this community and who truly understand the market. They have a tremendous history of success, and we are thrilled they see our potential. This partnership bolsters our mission of building and maintaining an elite sports experience in the Triangle that makes our players, staff, and supporters proud,” Club President Francie Gottsegen said.
“We’re excited to help NCFC and the Courage as their paid media agency of record and support the growth of local sports throughout the state. Our agency has deep roots throughout North Carolina, and it’s been a great experience partnering with the teams to raise awareness for professional soccer within the Triangle,” Walk West CEO Abha Bowers said.
