As SVP of Strategy at Walk West, Cate develops the agency’s strategic vision, ensuring alignment with business goals and market opportunities. She leads brand and digital strategies for clients. She is passionate about identifying new service offerings, strategic partnerships, and emerging trends that differentiate and drive scalable growth for the agency.
With over 20 years of experience in marketing, Cate has built and led high-performing teams across brand, digital, media, and research disciplines. Her expertise spans paid media, e-commerce, SEO, social, and traditional campaigns for clients at local, regional, and national levels. She has supported brands such as Disney, Harrah’s, Kia, Mazda, Stellantis, and Bass Pro.
Cate graduated from the University of Massachusetts, where she earned her BS in Business Administration with a focus in Marketing. In her free time, Cate loves to spend time with her husband, 2 children, and their dog, Mac. When she’s not busy working with clients, you may find her watching live music or growing her massive indoor plant collection at the local plant store.