Brian Smith

Brian is an experienced creative and writer with 10 years of experience in advertising, branding, and creative communications. By taking a deeply strategic and holistic approach, he loves to help clients uncover their secret sauce, finding the thread between what they offer and what their customers want.

With a name as boring as Brian Smith, he goes the extra mile to create meaningful stories and concepts that stand out. A native of Chicagoland, Brian has worked for start-ups, Fortune 100 companies, and regional, global, and iconic brands—even helping companies that don’t exist yet to find their name and message.

He is a new dad, husband, obsessive fantasy football follower, State Fair ribbon-winning plant owner (brag), comedy fan, former balloon artist, and amateur basketball coach. When he’s not working, you’ll likely find him on a long walk with the family dog, Zoey, or watering/pruning one of his 40 houseplants.