Amina is a strategic and creative marketer with extensive management and consulting experience. She builds symbiotic relationships with clients and colleagues that result in the development of holistic programs that drive top line revenue and deliver remarkable consumer experiences. Over ten years on the client side at Diageo North America working on brands like Johnnie Walker, Guinness, and Captain Morgan helped her understand the fundamentals of brand building and innovation. Another six years working for agencies like Edelman Public Relations, Colangelo Synergy Marketing and CYLNDR with clients such as Vulcan, Church & Dwight and Samsung have rounded out her ability to tap into the customer mindset and build advertising campaigns that excite and inspire.
Amina holds a Bachelor of Science degree in Business Administration with a focus on Marketing from Berkeley College in New York City. She is also mother to a bright and beautiful girl, spending most of her free time finding ways to help her daughter experience the wonders of world, and teaching her to be a kind and caring human being.
How does Amina #ForgeAhead? By recognizing that great stories arise from the process – struggles and all.