Year-In-Review

laurie

Laurie Onorio

It’s been one year since the announcement that I merged my lobbying practice into Walk West to create a robust Public Affairs business that integrates traditional and emerging advocacy tactics alongside digital, media relations, and marketing strategy. It wasn’t a huge leap because we had already proven out the concept through partnerships on several issue advocacy campaigns, but the power behind the merge has created stronger campaigns and more chances to test new methods.

Endless Opportunities

Merging has opened up several opportunities. One, in particular, is the ability to quickly tap into experts in different fields who can help put a new spin on an old trick or come up with a new way of thinking about advocacy. We’ve also learned from clients the value of building capacity with those we work because the stronger our clients are, the more we can do with them. We’re not afraid to teach what we know.

Our value isn’t in keeping information to ourselves so people have to hire us to do great work. Instead, our value is in sharing what we know and what we learn so our clients, partners, and community can do more.

This allows us to all advance and find new ways to communicate, advocate, and make a difference.

Walking Westward

Our vision for Walk West isn’t to be a vendor who helps execute a single project but to be a partner who leads or helps strategic planning and who coordinates multiple strategies and partners while executing amazing campaigns. We want our clients to be engaged in more meaningful ways and not in the minutia. We want to always bring ideas and recommendations, not questions and problems to the table. We focus on the strengths of those we’re working with to ensure we’re not underutilizing the partners and knowledge we have access to. This openness and collaborative spirit is one of the main reasons I love working with the team at Walk West, with our partners, and clients.

Walk with us and help our community continue to lead the way to new and better marketing, communications, and advocacy.

Ready to Walk West with Us?

We’ll Point You in the Right Direction

Lead the way